Web Design


In an increasingly digital-oriented world, having an effective website today is definitely a priority. In fact, it is the business card of one’s business that needs to be taken care of in order to achieve a professional, simple result that at the same time is able to convert, turning a lead into a loyal customer.
To achieve this, your site must not only look “beautiful,” but it must also be able to expose your uniqueness and strengths.
All platforms developed by us propose:
- Unique and original design in line with copy-writing that presents the character and strength of your business.
- Usability on any device
- Search Engine Optimization
- Monitoring through the best statistical systems
- Security and speed thanks to Http2 and SSL protocols
Our path_
HAVE WE MET BEFORE
After an initial contact we will be happy to offer you a good coffee at our offices or reach you in the company to listen to all your needs and goals. We collect all the necessary information and draw up a free and no obligation quote, it will be the first step towards success thanks to your new website.
DESIGN AND CREATIVITY
This is the first real operational step. At this stage, the goal will be to implement an initial prototype of the website in line with the company’s Brand Identity. Initially by means of a Mockup ( i.e., a simplification of the site that allows for an understanding of what the project and its architecture will be) and then with the actual creation of the first prototype. This methodology allows you to create and test a navigation that should be able to highlight both all your strengths and your products and/or services. The goal will be to make sure that they are positioned correctly, ensuring that the user has a pleasant navigation . At the end of this process, the client will have the opportunity to review each part, communicating his or her requests to us until the graphics of the entire website are approved.
CONTENTS
Content is an essential element of website design. But how does this phase work? We are often asked this question, and the answer is: it depends. In fact, you can offer them to us directly, be it texts, photos, videos, graphic concepts etc…., and we will only take care of selecting jointly with you those most in line with the developed Brand Identity and optimize them in the format pleasing to search engines. Or we can create them ad hoc for you, based on your specifications.
This kind of flexible approach allows us to achieve optimal results and in total harmony with the different needs of each of our clients.
We would like to take this opportunity to remind you how important it is to keep a site up-to-date, which is why Mad Innovation offers an excellent continuous content update service. Our degree of involvement will be in line with your needs!
PUBLICATION
With the support of our IT team, we will be able to take care of both domain registration and web space for publishing the site. Our servers are located in Switzerland, this is to ensure both maximum security of our clients’ business data and excellent stability and speed performance of the website itself.