Astrid Carolina Herrera Galarza, Autore presso Mad Innovation Sagl

18 January 2023

The importance of buyer personas in a brand strategy

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10 January 2023

BRAND GUIDELINE: what it is, why it is important and how to create it

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3 January 2023

How to set up your marketing strategy from scratch

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20 December 2022

Digital marketing and tracking: between cookies, tags and pixels pt.1

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13 December 2022

How to create buyer personas from Google Analytics data

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25 November 2022

The importance of data analysis in digital marketing

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8 September 2022

How to create an efficient Landing page for your Google Ads, part 2.

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1 September 2022

Best practices for the landing page of Google Ads

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19 August 2022

How to use Google Ads effectively

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5 July 2022

The best coworking spaces in Ticino

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